One group, four strong identities: a look back at two years of redesigning our brands

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For over 17 years, WENES has established itself as a benchmark player in the world of stands, events, workspace design and modular solutions. Behind the scenes, however, a fundamental transformation mobilized all our teams for two years: the overhaul of our brands.

 

 

Discover the WENES Group

An overhaul born of our DNA

It all started with WENES Standthe group's historic business and THE brand that built our reputation.
We have chosen to start afresh from our raison d'être Who are we today? What are our values? What kind of experience do we want to offer our customers? This work has been collectiveThe result is a new identity that reflects our reality in the field.


The result?

A colorful, creative and assertive brand territorywhich showcases achievements, in-house talent and above all our customersThey have become the best ambassadors of our commitment to quality. The site has been completely redesigned to highlight testimonials, achievements and made-to-measure expertise.

Then a gradual transformation of our other brands

Building on this momentum, we continued the redesign to :

Each entity now has its own identityconsistent with its mission, market and targets. But they all share a common foundation: customization, user experience, and a passion for places that connect.

 

👉 A fine example of this complementarity?

The Jeremias showrooma project combining space planning and product enhancement to be discovered here :

Evolution of Group logos

2 years of strategy... and results!

This project involved :

  • Visit graphic redesign the 4 brands

  • A new editorial and SEO strategy

  • Visit creation of 4 websites high-impact

🎯 Objective: gain visibility, clarity, and digital performance.
Successful gamble: all our brands are now on the first page of Googlein both SEO and SEA.

 

And finally... reveal WENES Group

Last piece of the puzzle: the parent brand, WENES Group. It was time to give it a voice, a vision, a color.
WENES Group is a name, a face and a meaning: leveraging the complementary nature of our 4 businesses to serve our customersby creating tailor-made spaces that generate business, emotions and brand awareness.

This redesign project is a collective adventure. A source of pride.
And above all, a starting point for taking things even further together.

 

Thank you to our teams, our customers and our partners.
Keep in touch, WENES Group has many more surprises in store for you in the days and months ahead!

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